What is competitor analysis, how to undertake this activity, and tools used for competitive analysis in Business Management. What is Competitive Analysis? As part of the industry or sector analysis, it is important to examine the activity of competitors. Competitive analysis is the process of identifying your competitors and evaluating the differences, strengths, weaknesses, market […]
Line Graph / Chart: Definition with Examples
Learn how to plot a line graph / chart. A line graph, also known as line chart or line plot, is a graph that one makes by connecting a series of data points over a specified time interval. One has to first plot the data point “markers” on the graph paper, whih are then connected […]
Corruption Theories
Characteristics of Corruption: Occurs and takes on various forms and functions in different contexts. Petty vs Grand Corruption Collusive vs Extortive “Corruption is indeed one of the greatest evils of our time. Corruption rewards those who do not play by the rules and also creates a system of distortion and diversion thereby destroying all efforts […]
Bottom of Pyramid (BOP) Markets & doing Business in these Markets
In economics, the Bottom of the Pyramid (BOP) refers to the poorest group of people in the world, which is also the largest as it comprises of about two-thirds of the global population. These people are often not targeted by the mainstream businesses, which means they don’t get access to products and services that others […]
Website for Business: Designing and Building Best Practices
Designing and building a web presence involves various elements and marketers must have a comprehensive understanding of these elements, and they must also know how to map the company objectives to these elements. From designing to team management, building a web presence is an important part of a marketer’s role since it involves creating the […]
[Solved] Strategic Human Resource Management (Sample Assignment)
This is an opportunity to develop your knowledge and understanding of strategic human resource management and its critical importance to the achievement of organisational objectives. You are a manager in the HR department of an established multi-national manufacturing company EasiClean plc., which produces soaps and detergents. You report directly to the Head of HRM. The […]
Teamwork Skills for Students
Team Work is an important skill that companies look for when hiring people. Some interviews are designed to assess team working skills; they have activities involving team work so they can study and analyse your team working skills. This could cost you a job if you have poor team working skills. Most employers look for […]
Information and communication technology (ICT) skills for students
I know that I have a diverse range of information and communication technology skills, i am pretty comfortable using Microsoft word, Power Point and Excel. I believe that the main reason I developed Information and communication technology as one of my strongest skills is because if I did not know how to do something on […]
Retail Industry in India: Analysis, Research, Notes
Retail industry in India. Understand the retail business: Find research data, analysis, links to Industry Case Studies, projects, and more. Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit. It refers to the sale of goods to the public in relatively small quantities […]
Digital Internet Technologies: Internet, IoT, Web Applications
There are different types of digital networks today that businesses rely upon, focussing particularly upon the internet, its historic development and the way in which it works. This topic covers The Internet of Things (IoT), a network of physical objects (Things) embedded with sensors, processors etc. connected to the Internet and its impact on new […]
Digital capability: Definition, Elements, Framework
Digital Capability is an important part of the Digital Business. Many companies are transforming into digital-first organizations. This requires a comprehensive strategy that starts with the company’s culture and encompasses people, organizational structures, processes, and tools. Creating a Digital-First Organization: Video by Deloitte Consulting. It refers to the capabilities which fit an individual or manager […]
Decision Support Systems (DSS) Explained
Decision support system (DSS): a computer-based information system designed to help knowledge workers select one of many alternative solutions to a problem. Organisations need to make good decisions, in many cases Information Systems in the form of Management Information Systems and Decision Support Systems assist in the decision making process. DSS’s can help corporations by: […]
Top common app essays: Questions and Examples
Most colleges insist for an application essay from prospective students so that they get to know more about the student’s background, character, motivations and value as a potential student. The Common App college essay is is more of a personal statement, and is required by most Common App schools and plays an important part in […]
Gig economy: Is the world heading towards it?
Gig economy (Concepts and Trends): With uncertainties rising in the job market, access to technology that lets people work remotely, and opportunities to earn money online, more people are choosing to be part of the Gig economy (and work from home) Technology today plays an important role in the economic activities across the globe, and […]
Technology, data and algorithm: Religion of future?
In his influential essay “Religion as a Cultural System” Clifford Geertz tries to define religion through a cultural lens so that it can be studies from a different perspective. Geertz says that religion is a symbolic system where believers interpret the world they live in and live their lives through these symbols. In “Religion as […]
Indian artisan market ( Handlooms and Handicraft): Case Studies
Indian Startups catering to the artisan market (Handlooms and Handicraft): Case Studies of successful startups. Why Target This Segment Founders of these startups realised the need to make the crafts commercially viable to really help the artisans. These startups launched their companies to empower the artisans and revive their dying art. These startups sell products […]
Information Systems for Managers: Concepts and examples
Understand what is an Information System, the various types, its characteristics, and examples of such systems. An Information System is a set of interrelated components that collect, manipulate, store and disseminate information and provide a feedback mechanism that helps organisations achieve their goals. What is a System? A System is a set of elements or […]
Digital Business, Innovation & Transformation
When it comes to digital business and innovation, students will need to learn about the following: Analyze the application of business intelligence and the impact on organizations. Contemporary issues and challenges in the management of information systems. Analyse the role of digital capability in the enterprise. World’s leading innovators on Digital Business: “In today’s era […]
Sports Management: Case Studies, Assignments, Projects
Case studies, assignments, projects related to sport management education that helps provide a deep understanding of the business of sports. Planning, Writing Reports & Complex Documents Assignment: Restructuring a Recreation Center (Facilities Management) You have just been appointed general coordinator of youth sport at a respectable Athletic Recreation Center. On the first day in office, […]
Letter of Recommendation (Reference Letter) | Samples & Templates
A letter of recommendation (also known as reference letter) is a document meant to add extra weight and merit to a job or college application. Here are some samples/templates for writing recommendation letter/reference letter. Sample 1 Having worked with Deepak Saxena, along with other young consultants, for a couple of years on various engagements, I […]









