Designing and building a web presence involves various elements and marketers must have a comprehensive understanding of these elements, and they must also know how to map the company objectives to these elements. From designing to team management, building a web presence is an important part of a marketer’s role since it involves creating the […]
Business Management
[Solved] Strategic Human Resource Management (Sample Assignment)
This is an opportunity to develop your knowledge and understanding of strategic human resource management and its critical importance to the achievement of organisational objectives. You are a manager in the HR department of an established multi-national manufacturing company EasiClean plc., which produces soaps and detergents. You report directly to the Head of HRM. The […]
Teamwork Skills for Students
Team Work is an important skill that companies look for when hiring people. Some interviews are designed to assess team working skills; they have activities involving team work so they can study and analyse your team working skills. This could cost you a job if you have poor team working skills. Most employers look for […]
Information and communication technology (ICT) skills for students
I know that I have a diverse range of information and communication technology skills, i am pretty comfortable using Microsoft word, Power Point and Excel. I believe that the main reason I developed Information and communication technology as one of my strongest skills is because if I did not know how to do something on […]
Retail Industry in India: Analysis, Research, Notes
Retail industry in India. Understand the retail business: Find research data, analysis, links to Industry Case Studies, projects, and more. Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit. It refers to the sale of goods to the public in relatively small quantities […]
Digital Internet Technologies: Internet, IoT, Web Applications
There are different types of digital networks today that businesses rely upon, focussing particularly upon the internet, its historic development and the way in which it works. This topic covers The Internet of Things (IoT), a network of physical objects (Things) embedded with sensors, processors etc. connected to the Internet and its impact on new […]
Digital capability: Definition, Elements, Framework
Digital Capability is an important part of the Digital Business. Many companies are transforming into digital-first organizations. This requires a comprehensive strategy that starts with the company’s culture and encompasses people, organizational structures, processes, and tools. Creating a Digital-First Organization: Video by Deloitte Consulting. It refers to the capabilities which fit an individual or manager […]
Decision Support Systems (DSS) Explained
Decision support system (DSS): a computer-based information system designed to help knowledge workers select one of many alternative solutions to a problem. Organisations need to make good decisions, in many cases Information Systems in the form of Management Information Systems and Decision Support Systems assist in the decision making process. DSS’s can help corporations by: […]
Gig economy: Is the world heading towards it?
Gig economy (Concepts and Trends): With uncertainties rising in the job market, access to technology that lets people work remotely, and opportunities to earn money online, more people are choosing to be part of the Gig economy (and work from home) Technology today plays an important role in the economic activities across the globe, and […]
Indian artisan market ( Handlooms and Handicraft): Case Studies
Indian Startups catering to the artisan market (Handlooms and Handicraft): Case Studies of successful startups. Why Target This Segment Founders of these startups realised the need to make the crafts commercially viable to really help the artisans. These startups launched their companies to empower the artisans and revive their dying art. These startups sell products […]
Information Systems for Managers: Concepts and examples
Understand what is an Information System, the various types, its characteristics, and examples of such systems. An Information System is a set of interrelated components that collect, manipulate, store and disseminate information and provide a feedback mechanism that helps organisations achieve their goals. What is a System? A System is a set of elements or […]
Digital Business, Innovation & Transformation
When it comes to digital business and innovation, students will need to learn about the following: Analyze the application of business intelligence and the impact on organizations. Contemporary issues and challenges in the management of information systems. Analyse the role of digital capability in the enterprise. World’s leading innovators on Digital Business: “In today’s era […]
Sports Management: Case Studies, Assignments, Projects
Case studies, assignments, projects related to sport management education that helps provide a deep understanding of the business of sports. Planning, Writing Reports & Complex Documents Assignment: Restructuring a Recreation Center (Facilities Management) You have just been appointed general coordinator of youth sport at a respectable Athletic Recreation Center. On the first day in office, […]
Letter of Recommendation (Reference Letter) | Samples & Templates
A letter of recommendation (also known as reference letter) is a document meant to add extra weight and merit to a job or college application. Here are some samples/templates for writing recommendation letter/reference letter. Sample 1 Having worked with Deepak Saxena, along with other young consultants, for a couple of years on various engagements, I […]
Ritual and Transmission: Views of communication
Transmission and Ritual Communication: How they differ from one another. Communication involves transferring messages or information among people, and human beings spend a good portion of their time communicating their knowledge, information, and ideas with others. When it comes to communication, two alternative concepts are quite well-known and discussed – the transmission view and the […]
JB Hi Fi Marketing strategy: critical Analysis
JB Hi-Fi is Australia’s Largest Home Entertainment Retailer. Here, we do a critical analysis of its Marketing Strategy (offline as well as online). Introduction JB Hi Fi is a renowned brand that sells a variety of electronic goods. The core business of the company is to sell electronic goods in-store and online. JB has a […]
Impact of Terrorism on Tourism
This is a research report on how Terrorism impacts Tourism. Causes of terrorism and impact on Tourism If you are planning holidays at a particular destination, would you still consider that destination if there has been a terrorism activity? Would you consider a destination for travel if it is continuously affected by terrorism? However, the […]
Event Management: Notes and Case Studies
Event Management: Notes and Case Studies Event concept While doing the preparation work for any event, it’s important to plan how the visitors will experience it. When it comes to planning events of this scale, key elements have to be considered and a clear event concept has to be formulated. Allen et al. (2008) The […]
How Event Management Companies Use Digital Marketing
Event Planning and management companies are involved in managing events where they are involved in all aspects of the event, from its initial conception and idea generation stage through to the actual execution of the event. Organizers want their events to run smoothly and using an events management company help them reduce stress and enable […]
Travel & Tourism Management (Notes and Case Studies)
Tourism significantly impacts the local economy for several countries in the world. With millions of people traveling around, tourism has an impact on the social, cultural, and economic sectors, besides creating several employment opportunities related to tourism. Tourist and Tourism People travel to different places for various reasons such as for leisure, business, education, medical, […]
