EVS Project (ICSE Class 12) – SYJC (30 Marks) EVS Project Steps to Conduct the Project Here are the steps for conducting the project work. Introduction of the project – (2 marks-1 page- back to back) Background of the subject, Justification of choosing the topic Importance of the project – (2 marks-1 side page) Why […]
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McDonald’s: Internal External Factors, Marketing, Competition, Strategy
McDonald’s Internal External Factors, SWOT, Porter’s 5 Forces, Strategy, Marketing Mix. About McDonald’s McDonald’s is a fast food chain which originated in America, and was founded by the McDonald brothers Richard and Maurice in California. On a revenue scale, it is the world’s largest restaurant chain, catering to over 69 million customers on a daily […]
Entrepreneurship: Theories, Notes, Questions
An entrepreneur is someone who capitalizes on an opportunity to create a new business while talking the risks enjoying its rewards. Innovation in Business In a highly competitive world, it has become important for firms to be innovative in order to differentiate itself from competition and to get a competitive edge. Innovation in business can […]
Marketing Ethics: Various Concepts
Ethics in marketing promotes transparency, honesty, fairness in marketing. Marketing ethics is what guide companies to do “the right thing” – be it implementing acceptable practices, dealing fairly with customers, complying with law, or be it caring for the community and environment. Companies are free to either develop their own ethical standards or they have […]
Understanding Consumer Culture: Theory and Definition
Consumer Culture are the ideas, beliefs, and practices related to consumption of goods and services. Usually, marketing strategies tend to shape consumer culture. Understanding consumer culture (for example: Focus on sustainability in consumer choices) enables businesses to develop effective marketing strategies, and also in product development. Consumer culture is a theory in marketing that suggests […]
Corporate Governance: Theories, Definition, Examples
Corporate governance refers to the collection of rules, practices, and processes to manage a company. Corporate governance is important to maintain the stability and integrity of companies as it promotes trust in the business environment. Studies suggest that there is a positive relationship between Corporate Governance and shareholders value. What is Corporate Governance? Investing is […]
Paper Boats by Rabindranath Tagore
Paper Boats is a poem written by Rabindranath Tagore included in the English Literature subject for ICSE Class V students. Kids love to play with paper boats. But can it carry the weight of flowers and travel safely to a faraway land? This is what this poem talks about. Paper Boats: Complete Poem Day by […]
Triple bottom line (TBL)
The triple bottom line (TBL) sustainability framework suggests that businesses today should strive to improve in three key areas: making profits, and caring for the people as well as the planet. The term Triple bottom line (TBL) was coined by John Elkington in 1994. TBL is an accounting framework with three parts: social, environmental and […]
LearnInMotion: HRM Case Study
Based on the information given on the company LearnInMotion, develop an HR Plan that you believe the company should implement for the next 2 years. Imagine yourself as the HR Manager the company recently hired. 1. Conduct a SWOT/TOWS Analysis to serve as the basis of your planning and key recommendations for the company. 2. […]
Theories in Crisis Management
Crisis theory in management refers to the various plans (course of action) that firms could take when they are faced with a crisis. Crisis refer to the occurrence of sudden, unplanned events that cause major disruptions to the working of a company and have the potential to generate fear among employees and negatively affect their […]
IB Extended Essay Guide: How to write, examples, topics
The IB Extended Essay (or EE) is a a formal piece of academic writing (research work) in which students are expected to prepare a 4,000-word paper. Here’s how to write the essay to get maximum grades, sample topics and examples. What is the Extended Essay The IB Extended Essay (EE) is a mini-thesis done under […]
The Big Friendly Giant by Roald Dahl: ICSE Class V English Literature
The Big Friendly Giant by Roald Dahl is a chapter in English Literature for Class V ICSE students. Find study notes, questions and answers. The Big Friendly Giant (or The BFG) is a story by Roald Dahl and one of his best-loved characters. Disney’s The BFG – Official Trailer Question and Answers Quick Answers: 1. […]
GDP (Gross Domestic Product)
GDP (Gross Domestic Product) is a term used by economics to measure the economic health of a nation. It provides information of the monetary value of all finished goods and services within a specific time frame, usually a quarter or annually. However, GDP has certain boundaries as it does not calculate elements such as economic […]
ICSE Class 10 Projects: Complete Guide
ICSE Class 10 project work carries 20 marks and its easy to score good marks even with a well-to-go project. But if you want to score a perfect 20, your project should look neat and well organised. Here are some suggestions to get the maximum marks for your projects (hopefully 20 out of 20). Opportunity […]
External Environment Analysis Models / Tools In Strategic Management
Learn more about the External Environment (Micro and Macro) and various models/tools available to carry out External Analysis. External Environment The external environment comprises of all external (outside) factors or influences that has could potentially impact the operation of a business. There are large external environmental forces affecting the industry in which a business operates. […]
Landslides in India
Landslides, when catastrophic, can cause a lot of devastation. Landslides today are caused not just naturally but also because of unplanned human activity on the hills. In many places in India, people continue to carry out modifications on the hill slopes, without carrying our proper slope stability analysis, despite being aware of the consequences. What […]
CSF, KRI and KPI Explained
Importance and implementation of key success metrics (CSFs, KRIs, KPIs) in Analytics. In order to compete, more businesses are finding it vital to monitor the various business processes so that performance can be measured and improved upon. Acronyms like Critical success Factors (CSFs), Key result indicators (KRIs), and key performance indicators (KPIs) are increasingly being […]
Pollution: Causes, concerns and solutions
Pollution contributes to the harmful environment that results in advert affect on living things. It is one of the major concern areas for the whole world. It is a global issue involving the United Nations, governments, voluntary institutions and the media. Pollution is the process that makes nature’s resources such as land, water, air or […]
Formal and Informal Letter Writing: ICSE Class 10 Format & Samples
Letters can be broadly classified into 2 types: Formal / Business / Official letters Informal letters Letter writing in ICSE exam carries a maximum of 10 marks: Proper layout: 2.5 marks Subject matter: 2.5 marks Expression: 5 marks Proper layout: Depending on whether it is a formal or informal letter, the letter needs to be […]
Meeting Miss Trotwood by Charles Dickens: English Literature – Class 5
Meeting Miss Trotwood by Charles Dickens is a chapter in English Literature for Class 5 ICSE students. Find study notes, and question and answers for the story. Summary of Meeting Miss Trotwood After his father’s demise, David Copperfield’s mother married Mr. Murdstone. David’s life became miserable thereafter as Mr. Murdstone and his sister were evil […]
