Starbursting is a brainstorming technique to thoroughly analyze a concept, idea, or problem by asking questions rather than generating immediate answers. A six-pointed star diagram is used to explore different aspects of a topic. The six points of the star typically represent the questions: Who, What, Where, When, Why, and How. Here’s the Starbursting brainstorming […]
Business Management
What is Situation Analysis?
Situation analysis is the analysis of the internal and external factors of a business. It involves conducting a market analysis, assessing the strengths and weaknesses of the organization, doing an assessment of the external environment, and doing a competitive analysis. Here are some of the tools used in Situation Analysis: PESTLE/PEST, Porters 5 Forces, SWOT/TOWS, […]
Data Collection Techniques
Various Data Collection Techniques used in Research. Data collection techniques are a part of research methods. You can also read about the complete research process here. Survey Research (Quantitative Data Collection Method) Survey research is a commonly used method of collecting information about a population of interest. There are many different types of surveys, several […]
Dominos Pizza: Project Case Study
Dominos Pizza is a global pizza chain with presence in several countries, including India. Founded in 1960 in the US by Tom Monaghan and his brother James, Domino’s first outlet was in Michigan; the founders took over a small pizza restaurant chain and renamed it to Domino’s. Today, Domino’s Pizza is a well-known global pizza […]
Hospitality (Hotel) Management: Projects, Case Studies
Hospitality industry is a service industry that refers to hotels and organisations providing food and beverage and accommodation services to their guests. Their ultimate goal is customer satisfaction. Tourism is growing rapidly that offers many exciting careers in today’s upcoming field. The top hotel management colleges provide enhanced and quality education in hospitality, catering, and […]
Starbucks: Project Case Study
Coffeehouse chain Starbucks’ mission, vision, values, competition, products and services, USP to customers. About Starbucks Established in 1971, Starbucks today is one of the most well known coffeehouse brands in the world. The first store used to sell roasted coffee beans, teas and spices. In 1980’s the brown aprons of the employees was changed to […]
Quantitative Data Analysis
Data collection forms a major part of the research process but this data has to be analyzed to make sense of it. Here we take a look at the various methods to analyze quantitative data. Virtually any business and management research you undertake is likely to involve some numerical data or contain data that has […]
McDonald’s: Project Case Study
Burger chain McDonald’s mission, vision, values, competition, products and services, USP to customers. About McDonald’s McDonald’s corporation is the worlds largest chain of hamburger fast food restaurants, serving customers daily in over hundred countries around the world. A Mc Donalds restaurant is operated by either a franchisee or by an affiliate of the corporation. The […]
How to Choose a Research Topic
You must give some though to choosing the research area and topic. Usually it is recommended that you choose a topic area that relates to your subject area. Here’s how to choose a Research Topic for your research work. Steps to Choose a Research Topic In order to come up with a research topic, you […]
Academic Writing Guide: Tips & Checklist
Here’s how to ace academic writing, be it essay, report, dissertation, reflection, or research work. Every college student has to work on various projects during their academic years, and they all have to submit a significant project, dissertation or research work in their final year. Here’s how to improve your academic writing. What is Academic […]
What is a Hypothesis? Steps in Testing Hypothesis
A hypothesis (hypotheses) is a statement, a proposition (suggestion) about how something might work or behave. You can develop your own hypothesis on the grounds of informal observation or your own experience if you wish to do so. You may also develop it from an examination of the existing literature. The intention of your research […]
Bachelor of Management Studies (BMS): Project Work
Bachelor of Management Studies (BMS): Project Work Inclusion of project work in the course curriculum of the Bachelor of Management Studies programme is one of the ambitious aspects in the programme structure. The main objective of inclusion of project work is to inculcate the element of research analyse and scientific temperament challenging the potential of […]
BMS (Bachelor of Management Studies): Assignment & Project Topics
BMS (Bachelor of Management Studies): Assignment & Project Topics Questions 1. Define management. Explain the various characteristics and importance of management.2. Why Frederick Taylor is called the father of scientific management and Henri Fayol thefather of modern management theory?3. Define planning. Explain the characteristics and steps involved in the planning process.4. Define a leader. Discuss […]
What is Literature Review, and how to write a great one
A literature review is a comprehensive summary of previous research on a topic. The literature review surveys scholarly articles, books, and other sources relevant to a particular area of research. The review should enumerate, describe, summarize, objectively evaluate and clarify this previous research. At masters level, a literature review should also highlight the limitations/problems of […]
Research Onion Model (by Saunders) Explained
The research onion, developed by Saunders and others, is an easy-to-understand diagram that shows the various stages that a researcher must take into account, in order to develop an effective research methodology (Saunders et al, 2012). The research onion describe the various stages through which the researcher must pass when formulating an effective methodology. First, […]
Black Book Project Topics, Ideas & Samples
It is important to choose an appropriate topic for your final year black book project. It should be relevant and related to your electives, and should be of interest to you. Here are various Black Book Project topic ideas for your final year work. Black Book Project Topic Ideas For Various Disciplines Black Book Project […]
Types of Investments: Various Investment Avenues in India
Learn about the various types of investments and investment avenues in India. Introduction An investment is a sacrifice of current money or other resources for future benefits. In any investment, risk and time elements play a major role. A successful investor undertakes all possible measures to earn good returns from their Investments. Today, investment avenues […]
How to evaluate information sources (CARS Checklist)
Researchers and students need to use credible information sources when producing their academic work. Using the C.A.R.S checklist is one way to evaluate information sources. When producing high quality academic work, you need to support your statement and arguments with high quality information as evidence. It means the information needs to be relevant, accurate, and […]
Herald of Free Enterprise: An Overview
UK registered Ro-Ro ferry ‘The Herald of Free Enterprise’ capsized only a few minutes after leaving the Belgian port of Zeebrugge on the night of 6th March 1987, killing 193 people onboard and is considered as one of the deadliest casualties involving a UK-registered ship, since 1919. One of the root causes of this incident […]
Economics: Principles, Theories, Models
Economics is about making efficient use of scare resources. The study of economics includes three important concepts: scarcity, choice, and opportunity cost. The main economic problem of the individual, business units and society is that there is scarcity of resources because of which decisions related to allocation need to be made. Economics: Basics Allocation of […]
